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Coca-Cola not to renew sponsorship of Academy of Nutrition and Dietetics

Published 29 September 2015

Coca-Cola has decided not to renew its sponsorship of Academy of Nutrition and Dietetics, which is a health group consisting of thousands of nutritionists as members, after the beverage manufacturer was accused of trying to play down the impact of sugary drinks on obesity.

Coca-Cola bottle

Over the past few years, the Academy of Nutrition and Dietetics has been accused of accepting millions of dollars from soft drink and food companies.

Last week, Coca-Cola disclosed that it has provided funds of $118.6m for scientific research and health and fitness programs in the US since 2010.

Among the recipients included several institutions such as the American Academy of Family Physicians, Louisiana State University and the Boys & Girls Clubs of America, reported The Wall Street Journal.

This was revealed after New York Times reported details of a Coca-Cola-funded nonprofit organization, which recommended that Americans need to pay more fous on exercise and not be too much fixated on calories.

Earlier, the Academy of Nutrition and Dietetics revealed financial links with major sponsors such as Coke, PepsiCo and Unilever.

Coca-Cola spokeswoman Joanna Price was quoted by the Wall Street Journal as saying that the company took a decision on not to renew sponsorship in the summer due to budget reasons and is re-looking at its partnerships to address obesity.

Image: Coca-Cola ends financial sponsorship of Academy of Nutrition and Dietetics. Photo: Courtesy of THE COCA-COLA COMPANY.