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Dunkin' Donuts announces entry Into Brazil

DBR Staff Writer Published 21 March 2014

Dunkin' Donuts, one of the world's leading coffee and baked goods chains, today announced that it has signed an agreement with OLH Group, whose partners have a proven track record of success in the local restaurant industry, to begin developing Dunkin' Donuts restaurants in Brasilia and Goias.

The agreement calls for the development of 65 Dunkin' Donuts restaurants in the Brasilia and Goias areas over the next several years.

"We feel there is significant opportunity for the Dunkin' Donuts brand in Brazil and are delighted to announce the signing of our agreement with OLH Group to enter the market," said Paul Twohig, President, Dunkin' Donuts U.S. and Canada, and Dunkin' Donuts & Baskin-Robbins Europe and Latin America. "The leaders at OLH Group have extensive restaurant industry experience and a deep knowledge of local consumers, so we feel they will be strong partners as we enter Brazil. We look forward to serving Brazilian consumers Dunkin' Donuts' wide range of high-quality foods and beverages."

Dunkin' Donuts currently has nearly 11,000 restaurants in 33 countries around the world, including more than 325 locations across Latin America in Chile, Colombia, Ecuador, Guatemala, Honduras, Panama and Peru. Dunkin' Donuts restaurants in Brazil will feature the brand's wide range of coffees, teas, espresso-based beverages, Coolatta® frozen drinks, donuts, muffins, croissants and sandwiches, all served fast in friendly, convenient locations and at a great value. The brand will also offer regional menu items specific to Brazil to cater to local tastes.

"Dunkin' Donuts is one of the world's leading coffee and baked goods chains, so we are very excited to bring its range of delicious beverages, sandwiches and baked goods to Brazil," said Leandro Oliva, President of OLH Group. "We look forward to sharing the Dunkin' Donuts experience with our guests and leveraging our quick service restaurant industry experience as we develop the Dunkin' Donuts brand across Brasilia and Goias over the coming years."

Dunkin' Donuts is still looking to recruit qualified, multi-unit franchisee candidates to develop the brand in other markets in Brazil, including Sao Paulo and Rio de Janeiro. Ideal franchisee candidates will have strong financial backgrounds, a deep knowledge of their local consumers, a proven track record of success in the restaurant industry, and a desire to develop a minimum of 40 Dunkin' Donuts restaurants in their market in the coming years.

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