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Jamba Juice, KonaRed to unveil new berry juices

DBR Staff Writer Published 01 August 2012

Jamba Juice has partnered with KonaRed to produce two new berry based juices - Kona Berry Blast Smoothie and Kona Berry Bowl, which will hit shelves in August 2012.

The products will be offered at all 32 Jamba Hawaii locations, excluding the UH Campus.

Kona Berry Blast smoothie is blended with KonaRed juice, soymilk, raspberry sherbet, strawberries, blueberries and a Jamba antioxidant boost. The smoothie is available in 16 oz, original and power size offerings and priced at $4.45 on Oahu.

Kona Berry Bowl is blended with KonaRed juice, soymilk, bananas, strawberries and blueberries and is topped with organic granola and fresh bananas. Available in a 16 oz or original size bowl, the product is priced starting from $5.50.

KonaRed CEO Shaun Roberts said that aligning the company with Jamba Juice further increases the brand's presence in the Hawaiian Islands.

The Jamba and KonaRed collaboration launch is scheduled on 4 August 2012 from 11am to 1pm at Kahala Mall, Center Stage, 4211 Waialae Avenue, Honolulu.

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