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Over 340 Kroger stores to carry KonaRed's Healthy Coffee line starting in August

DBR Staff Writer Published 21 July 2016

KonaRed reported that its line of ready-to-drink ('RTD') Cold Brew Coffees will be carried in over 340 Kroger banner stores in the Western US starting in August 2016.

Stores include Ralphs, Fred Meyer, King Soopers, QFC, and Smiths.

KonaRed president & chief operating officer Kyle Redfield said: "We are thrilled at the market response we have received for our entire Cold Brew Coffee line.  Having the shelf presence in another major retailer like Kroger is a very positive development.

"We expect this will propel our growth and continue to establish the KonaRed brand as a leader in the RTD Cold Brew Coffee category. Our premium juices have performed well on the Kroger shelves over the past two years and we expect our RTD Cold Brew Coffees will fare even better."

The Company's profile with retailers is also benefiting from its previously announced prestigious BevStar award and continued consumer trial. 

The Company's distribution expansion continues as well, with new distribution in the greater New York City area that started already in July.



Source: Company Press Release