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Robeks Smoothie to expand footprint in Philadelphia, New York

DBR Staff Writer Published 21 November 2013

Robeks Smoothie, a US-based premium smoothie and juice franchise, has outlined plans to expand its presence to Philadelphia and New York City.

Robeks

The first store in Philadelphia is scheduled to be unveiled in spring 2014, while the company is planning to open 37 stores in the region.

Robeks Smoothie CEO Steve Davidson said that Robeks is growing quickly thanks to new partners who are eager to bring healthy options to their communities, as well as existing franchisees who are adding stores.

"The opportunity is huge for businesses that help people live better, healthier lives," added Davidson.

Meanwhile, the company is also making its entry into Manhattan, with 11 new stores.

Robeks Smoothie claims that the growing health food market, combined with the endorsement of educated consumers, is the key reason for it to look for new franchisees in order to continue expansion.


Image : Robeks Smoothie serves whole-fruit smoothies and fresh-squeezed fruit juices. Photo courtesy of The FreeDigitalPhotos.net