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Sleep enhancer 8 Hour Snooze debuts in US

DBR Staff Writer Published 14 January 2013

US-based 8 Hour Snooze LLC has unveiled a new 2oz drink shot 8 Hour Snooze as a non-drug solution for insomnia.

Created by sleep deprived entrepreneurs from Orange County, California, the drink is a blend of natural ingredients such as melatonin, L-theanine, valerian root, gamma-aminobutyric acid and 5-hydroxytryptophan.

The sugar-free sleep enhancer does not contain alcohol, drugs or addictive ingredients and offers only four calories.

8 Hour Snooze chief operating officer Ricky Miller said, "Since 8 Hour Snooze is not a drug, there's no sleeping pill "hangover" in the morning. In our test market, consumers were very excited to have a highly effective, non-drug option to get a good night's sleep and wake up refreshed."

The drink shot, which addresses both issues of falling asleep and staying asleep, is priced at $34.99 for 12 bottles.

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