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Smoothie King plans 60 store expansion in North Carolina

DBR Staff Writer Published 04 March 2014

US-based smoothie chain Smoothie King Franchises is planning to open 60 new outlets, as part of plans to expand presence in North Carolina.

Charlotte, Raleigh-Durham, Greensboro, Asheville, Fayetteville and Wilmington are some of the cities at which the company is planning to develop the new stores under franchise route.

Smoothie King Global CEO Wan Kim said that the company has experienced accelerated growth over the past few years, which is why it is continuing to focus its expansion efforts in communities across North Carolina where there is an increasing demand for its products.

"Based on the success of our franchisees in the market, we are confident our proven business model combined with our latest multi-unit development incentive program and ongoing support will provide local entrepreneurs with one of the best franchise opportunities in the smoothie segment," Kim added.

Smoothie King's menu features original nutritional fresh-blended smoothies and sports beverages among others.

The company currently has more than 650 units operating in 33 states, the Caymans, Singapore and the Republic of Korea.