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Smoothie King to open 25 new stores in Atlanta

DBR Staff Writer Published 29 January 2014

Smoothie King Franchises, a New Orleans-area-based franchise company, is aiming to open 25 new locations in Atlanta over the next five years.

Smoothie King serves original nutritional fresh-blended smoothie and healthy retail products, including sports beverages, energy bars, healthy snacks, vitamin supplements, herbs, minerals and other sports nutrition products.

The company is also geared up to launch a new store design in South Florida.

Smoothie King Global CEO Wan Kim said that Smoothie King has built a loyal following over the last 20 years since it has opened its first location in Atlanta in 1994.

"With our new, refreshed brand image, pipeline of delicious, nutritional products that will be introduced in 2014, and four consecutive years of positive same-store sales, we are confident Smoothie King has great potential for further development in Atlanta and is a strong business opportunity for local entrepreneurs," added Kim.

Smoothie King currently operates 44 locations in the Atlanta market, while three stores are expected to be opened in Alpharetta, Suwanee and Buford over the next six months.

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